London City Lionesses Unveil New Jerseys for the WSL Season

The Women’s Super League (WSL) is set to kick off this weekend, with the London City Lionesses among the teams making headlines. This season marks a notable change for the Lionesses as they debut their fresh kits featuring a powerful slogan.

New Kit Design: A Statement of Change

The Lionesses’ new jerseys prominently display the message, “Everyone Watches Women’s Sports.” This slogan embodies the vision of TOGETHXR, a media and commerce platform co-founded by renowned female athletes including Alex Morgan and Sue Bird.

This initiative is significant as it marks the first instance of a female athlete-driven company appearing as a front-of-shirt sponsor for a professional women’s sports team. Michele Kang, the owner of the London City Lionesses, expressed her enthusiasm, stating, “Seeing Everyone Watches Women’s Sports on our kit is a powerful statement, and we look forward to starting influential conversations that progress women’s sport.”

First Match: Debut of the New Jerseys

The Lionesses are scheduled to debut their new jerseys in a match against Arsenal on Saturday, September 6, at 8:30 a.m. EST. This match will be crucial, serving as an opportunity for the team to showcase their new look in regular-season play. Fans can look forward to a sneak peek of the jerseys during this highly anticipated match.

A Milestone Season for the Lionesses

This season holds special significance for the Lionesses as they recently became the first independent women’s soccer team to be promoted to the WSL, marking a historic milestone for the club.

How to Purchase the New Kits

Fans eager to support the Lionesses can pre-order their jerseys online at the official London City Lionesses website. Custom options include:

• Home Kit: A mix of teal and blue
• Away Kit: Features purple, pink, and white
• Goalkeeper Kits: Available in both home and away designs

In addition to jerseys, TOGETHXR offers merchandise such as cotton tees, hoodies, and caps emblazoned with the “Everyone Watches Women’s Sports” slogan, providing fans with various ways to show their support for women’s sports.

Be Ahead of the Crowd

Due to the growing interest surrounding these new kits and merchandise, potential buyers are encouraged to order as soon as possible to secure their items. The excitement surrounding this initiative reflects a broader movement to elevate women’s sports and recognition.