On August 6, the National Women’s Soccer League (NWSL) announced a renewal of its digital media collaboration with Just Women’s Sports (JWS), continuing a partnership that has proven crucial for promoting women’s athletics.

Highlights of the Partnership

Just Women’s Sports, a dedicated platform for women’s sports content, has recorded an impressive 172 million social impressions for NWSL content in the past season. Under the terms of this renewed agreement, JWS will continue to have rights to:

• NWSL game highlights
• Host a live show during the NWSL Championship
• Organize the official NWSL Championship Weekend party

Voices Behind the Partnership

“Throughout the NWSL’s partnership with Just Women’s Sports, our joint efforts in amplifying and elevating female athletes while inspiring fans have been a major driver in the growth of women’s sports,” stated Servi Barrientos, NWSL Director of Media Partnerships.

Haley Rosen, Founder and CEO of Just Women’s Sports, commented: “Covering the NWSL is core to our mission at Just Women’s Sports. The league’s growth has been incredible, and there’s still so much more to go. Being able to share these highlights with our next-gen audience is key to serving our fans and growing this league.”

What is Just Women’s Sports?

Describing itself as a “digital-first consumer media brand dedicated to 100% women’s sports, 100% of the time,” Just Women’s Sports aims to inspire and engage fans of women’s athletics through comprehensive coverage and innovative programming.

Their studio show, Sports Are Fun!, is hosted by two-time NWSL champion Kelley O’Hara, featuring special guests like Gotham FC’s Midge Purce and other former NWSL stars.