Exciting New Brand Collaboration Between Nike and Skims
Heidi O’Neill, the President of Consumer, Product, and Brand at Nike, is thrilled about the upcoming collaboration with Skims, marking a significant milestone in the athletic wear industry.
Empowering the Next Generation of Female Athletes
O’Neill expressed her enthusiasm, stating, “We are invigorated by the chance to create a new brand that will revolutionize the experience for the next generation of female athletes with NikeSkims.”
Strong and Stylish: The Vision for NikeSkims
She further emphasized the mission behind the collaboration, saying, “Our goal is to welcome a larger community of athletes into the realm of sports and fitness with products that empower them to feel both strong and stylish.”
Collaborative Development Since October 2023
According to The New York Times, the partnership between Nike and Skims has been in the works since October 2023, paving the way for innovative designs that cater to women.